helping misfit creatives + solopreneurs feel seen & heard in their content.

You are unique & fun, and so is your content.

At our core, we just want to connect with people, and feel seen + understood.

In a world full of big corporations, shady marketing tactics, laundry lists of algorithm hacks, and repetitive content, I take a human-first approach to marketing that makes you feel GOOD about your content again, and makes your audience feel all of the warm fuzzies.

Because we all want to invest in people who care and want to make a difference, right?

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do it for the plot.

a newsletter about writing.

Hey! I’m Ella

An introvert, writer, creative, copywriter & creative director, casual comedian, and Sims 4 enthusiast. I am vibrant and multifaceted—I don’t put myself in a box, and neither should you. Despite very much winging it at this thing called life, I managed to turn my online presence into a full-fledged business, helping misfit creatives, solopreneurs & small biz owners make their marketing FUN again by telling their stories in meaningful ways to attract their dream customers.

“Ella is fantastic! She’s very thoughtful, easy to talk to, and thorough in her process. I loved that everything still sounded like me—that was a big thing I was worried about, but I’m so happy with how it’s all turned out. Ella is also very good at finding content to repurpose in such strategic ways that feel fresh, not old. Everything came out beyond my expectations and now I feel like a weight has been lifted off my shoulders! Loved, loved, loved working with you—thank you, Ella!”

Donaji Meija — Brand Strategist and Designer