helping creatives + solopreneurs feel less overwhelmed by their content.

Eliminating those “I don’t know what to write!!” feelings…

Part of running a business is communicating what you do + who you help.

But in a world always demanding MORE, I want to encourage you to do less.

To go deep instead of wide, get specific + stop being for everyone (because when you try to please everyone, you’ll actually please no one.)

I encourage small business owners to let their freak flags fly + feel GOOD about their content again… helping you get found by YOUR people & make those juicy connections (+ sales).

Because I believe you can be unserious + STILL be taken seriously as a business owner 😎

learn more

quiz

what’s your content persona?

stop being everywhere at once and find out where your content would thrive, based on your persona.

Hey! I’m Ella

A creative, podcaster, copywriter + messaging mentor, and lil introvert who thrives on 1-on-1 connections and getting deep. I am vibrant and multifaceted—I don’t put myself in a box and neither should you. Despite very much winging it at this thing called life, I managed to turn my online presence into a full-fledged business, helping misfit creatives & solopreneurs tell their stories, connect with their audiences, avoid overwhelm + make marketing FUN again.

“Ella is fantastic! She’s very thoughtful, easy to talk to, and thorough in her process. I loved that everything still sounded like me—that was a big thing I was worried about, but I’m so happy with how it’s all turned out. Ella is also very good at finding content to repurpose in such strategic ways that feel fresh, not old. Everything came out beyond my expectations and now I feel like a weight has been lifted off my shoulders! Loved, loved, loved working with you—thank you, Ella!”

Donaji Meija — Brand Strategist and Designer

 my (new) podcast!!